Open a company for selling printing in Atlanta, Georgia and provide print brokering services to area businesses. Print brokers act as printing consultants, helping clients navigate through the complexities of print buying. Print brokers make money by buying printed products at wholesale, adding a mark-up percentage and reselling them to customers. Some brokers charge additional consulting or design fees for complex projects, but their primary function is to source for the best quality products that suit client needs and fit within their budget.
Instructions
1. Create a print broker business plan. Your plan will include every facet of your operation, from mission statement, business structure and start-up costs to market research, financial projections, operational procedures and which print vendors you'll use.
2. Set up your print broker office in your home or rented office space. Since most print broker work is done at the client's place of business, you'll only need the bare essentials such as phone, fax, copy machine, computer, organizational tools and office furniture.
3. Apply for an employer identification number (EIN) for your print company from the IRS. Even if you don't hire employees, your EIN is used to identify your company for tax purposes and opening print vendor accounts.
4. Register your printing company with the Georgia Secretary of State if it is structured as a limited liability company, partnership or corporation. If you will sell printing as a sole proprietor, you'll only need to register your business with the Fulton County Clerk of Superior Court by filling out an Application to Register a Business to be Operated Under a Trade Name form.
5. Apply for a business tax certificate (also called a "business license" in Atlanta) from the City of Atlanta Business Tax Division. Your wholesale print vendors will require a copy of the certificate before you'll be allowed to open an account.
6. Purchase business liability insurance for your print business and consider adding optional errors and omissions insurance to the policy. This will help protect you and your customers if a job goes bad.
7. Open wholesale printing accounts with trade print vendors. This type of printer, also called a "trade printer" or "trade only" printer, will sell only to print brokers and other printers to protect your client list.
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